Sunday, 12 August 2012
How Long Will It Last?
This was a really fun theme! I had so many pages to choose from rummaging through my boxes of magazines. I wanted to do something in my usual style of juxtaposing just two images but I also wanted to incorporate copy. I used a May 1967 issue of The Architectural Forum to find two advertisements - one for Carrier Air Conditioning posing the question "How Long Will it Last?" and on the reverse was an ad for LIGHTOLIER overhead lighting. I liked the relationship of shapes in both ads and the words I chose seemed right for the resulting image!